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Tag: Vitaly Demidenko

Vitaly Demidenko, Sales Director at Sveza: “The period when the demand for birch plywood surpassed the supply in the available markets is over. The approach to sales changed too.”

17 August 2023 ` 16:20  
WhatWood agency talked to Vitaly Demidenko, Sales Director at Sveza, to learn how the world’s largest birch plywood producer has rebuilt its product sales processes almost a year after the European market became virtually unavailable. The group includes...